Improve Digital and MediaMath release ‘The Battle of the Machines – The real-time advertising era’ to help educate the market-place on the evolution and progress of automated media trading in digital advertising. The Battle of the Machines – The… Read more »
The Red Herring editorial team selected the 2012 Top 100 Europe. This exceptional group of companies are among the most innovative, unique and promising companies selected from a pool of hundreds from across Europe. The Top 100 were evaluated on both… Read more »
Amsterdam, 7 October 2011 – Following in the footsteps of previous winners such as TomTom, Intelius and Pinnacle, the Dutch-founded company Improve Digital has won the Deloitte Rising Star Award 2011. The company provides technology to help premium web publishers… Read more »
Eco-system shows transformation with increase in audience buying networks, exchanges and trading desks. London, 27th October 2011 – Improve Digital (www.improvedigital.com), the European Sell Side Platform (SSP), launches an updated version of 2010’s successful ‘market map’ as a visual illustration… Read more »
Chris will be responsible for further strengthening the technical integration with the various data and buying partners, both global and local. This is essential to UK and European publishers to further drive up their revenues from automated trading.
Improve Digital (www.improvedigital.com), Europe’s Sell Side Platform (SSP), is launching its 360Yield platform. The technology is tailored for the needs of European publishers and designed for the challenges of the fragmented European market where each territory has its own local… Read more »
Donald joins Improve Digital to drive company’s revenue in Europe Improve Digital (www.improvedigital.com), the European Sell Side Platform, has hired Donald Hamilton, for the new position of Chief Revenue Officer. Donald’s previous roles include UK managing director at Wunderloop (now Audience… Read more »
In response to the growing demand for the ad revenue optimisation services in Germany, we have appointed a new publisher development manager. Nicolas Clasen is a new talented addition to our team. He will support Axel Hoehnke (German managing director)… Read more »
Amsterdam, 26 April 2011. The European Sell Side Platform (SSP) Improve Digital (www.improvedigital.com) has taken in a minority stake funding from venture capital firm Van den Ende & Deitmers in as. As the online advertising industry undergoes ongoing radical changes… Read more »
Improve Digital offers a solid technology platform and superb service levels. Since the launch of their full 360 yield system we’ve seen a consistent improvement in results.
Pieter Kooyman, Global Advertising Manager, Miniclip.com
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