Kyra Steegs, Author at Improve Digital Blog

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blog, Improve Digital, TV advertising

Programmatic Video, TV

Programmatic TV Advertising is Like Teenage Sex: But How Do You Do ‘It’ Right?

October 24, 2017 | Kyra Steegs, Senior Director Video

Programmatic TV advertising. It’s everywhere. It’s said to be the future of programmatic advertising but the more people talk about it, the more ...

Programmatic Video

Discussing Out-Stream with Hearst Netherlands

February 13, 2017 | Kyra Steegs, Senior Director Video

Our Senior Director Video Kyra Steegs is joined by Lotte Gaasbeek and Pascalle Vallen from Hearst Netherlands. Together they discuss the opp...

Programmatic, Technology, Video

Programmatic Can Be Your Biggest Ally in Winning the Battle for the Eyeballs and Business Models

January 23, 2017 | Kyra Steegs, Senior Director Video

It’s hardly a secret that today’s TV and video media landscape is undergoing a period of both massive disruption and incredible opportunity. A...

In The News

Al passo con il programmatic: l’asta first-price, un’alternativa più trasparente

It Takes 3 to Tango: Why Publishers, DSPs & SSPs Should Partner & Align Towards GDPR Compliance

Gutefrage.net entscheidet sich für Improve Digital

Improve Digital führt First Price Auction Option im Header Bidding ein

Improve Digital Launches First Price Auction Option for its Header Bidding Solution

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@ImproveDigital July 13, 2018

How can I do #Programmatic advertising?? 👀 Watch our video for more info! bit.ly/2xwc4RY
@ImproveDigital July 11, 2018

#Hiring We're looking for Account Managers & Technical Account Managers! Have a look at our positions here: bit.ly/2lKDuiY

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