Plays video ad content before, during and/or after a video (pre-roll, mid-roll, post-roll). This format has a high potential for user interaction because of the option users have to view content in full-screen mode.
Plays video ad content that is integrated on a page with other content (such as text), whether on desktop, mobile or smart TV app-environments. This format offers 100% viewability and high consumer attention. It is perfectly-suited for branding purposes.