Improve Digital and MediaMath release ‘The Battle of the Machines – The real-time advertising era’ to help educate the market-place on the evolution and progress of automated media trading in digital advertising. The Battle of the Machines – The… Read more »
Janneke Niessen, Co-founder and CIO at Improve Digital will speak on the panel at the IAB Automated Trading Summit NL 2012, 9th of May 2012. The event will take place at the Westergasfabriek in Amsterdam, including speakers from companies… Read more »
We have put together a ‘blueprint’ giving insight into what constitutes a private ad exchange strategy. Find out more and download your free copy here. Read more »
Ghostery is a great tool that helps you to check who is already dropping Cookies on your users and maybe taking advantage of audience extention and retargeting your audience. It is a browser plug that you can download here »
Working with Improve Digital is a great example of how a strong partnership should operate. As a result of Improve’s RTB technology, its high-quality publishers, and excellent team, our clients have seen excellent results for their campaigns.
Greg Williams, Co-Founder, VP - EMEA Business Operations, MediaMath
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